• Title

  • Explore Butte County

    • Marketing
    • Clubs & Nonprofit Organizations
    • Recreation
    • All Business Status
    326 Huss Lane, Building E
    Chico, CA 95928
    (530) 918-458

    About Us

    The Butte County Tourism Business Improvement District was formed in November 2015 and includes the communities of Chico, Oroville, Paradise, Biggs, and the unincorporated area of Butte County. read more
    • About

      The Butte County Tourism Business Improvement District was formed in November 2015 and includes the communities of Chico, Oroville, Paradise, Biggs, and the unincorporated area of Butte County. Utilizing assessment funds collected, Explore Butte County strategically markets the region with the goal of increasing overnight stays.

      Mission
      The mission of Explore Butte County is to promote Butte County as a visitor destination through a variety of marketing programs that generate room nights, hotel revenues, and transient occupancy tax (TOT) taxes for the properties participating in the tourism business improvement district (TBID).

      Vision
      To develop and implement county-wide tourism programs that position Butte County as a year-round travel destination that provides a quality visitor experience while working in harmony with the values of the community. The annual assessment for short-term room rentals is 2% of gross room rental revenue.

      Goals
      To increase tourism spending and hotel revenue in Butte County by effectively promoting tourism that optimizes Butte County’s assets, including its location, recreation, agriculture and history while contributing to economic prosperity and regional development and supporting the attributes of the communities participating in the TBID (Chico, Oroville, Paradise, Biggs, Unincorporated County).

    • Media

    • *If you are interested in promotional opportunities, please contact Paradise Ridge Chamber  of Commerce Executive Director, Monica Nolan.

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